Apple has posted a remarkable YouTube video featuring employees speaking in support of the It Gets Better Project, an organization dedicated to inspiring, and hopefully saving, the lives of young LGBT people. Please watch it right now, and consider donating to the project if it moved you like it moved me.

I worked with some of the people in this video. It is very real. Some I knew were gay; others I did not. That’s exactly the point. Many of the words of wisdom and support are applicable to just about anyone facing hardship or depression in their lives. We’re not so different, any of us.

I sincerely hope Apple does more of this as its popularity, and cash position, continue to grow.